Recent Projects
Headspace brand repositioning
Headspace, the youth mental health foundation, needed to reposition its brand to appeal to the new youth market while educating it on the array of different channels available to proactively seek emotional and mental health support.
Australian Institute of Music exploratory research
The Australian Institute of Music researched the student market for music higher education post-Covid-19 to comprehend their mindsets.
They focused on student perceptions of the music industry and how these influence their decisions when choosing a music degree program or provider.
UTS degree viability research​ Challenge
UTS contemplated introducing a unique undergraduate sustainability degree program.
It aimed to create versatile graduates in various sustainability-related fields.
​To support the program's viability, a market research project
was initiated to assess its alignment with current and future industry needs,
as well as the potential demand for graduates.